An award-winning journalist and senior copywriter, Jess is passionate about bringing her skills in strategy and storytelling to help New Zealand leaders and their organisations achieve success. 

Using best practice design-thinking and content creation principles, she helps brands engage and connect with customers and communities in ways that provide compelling market differentiation, add meaningful value, and position them for success. 

She has led the development of brand strategy, storytelling, and B2B, B2C and B2E communication initiatives for a wide range of organisations, including Les Mills International, United New Zealand and SpringboardTrust.